The IMUG team is always looking to add new and different facets to the MMB.
I recently met Michael during a shoot and edit of one of his newest DVD's directed to the auto industry. I couldn't help but notice that many of the subjects he was addressing were the same subjects that have come up on our lists and forums over the years:
"How do I make my business grow"?
"Do I have to compete on price"?
"Am I over/under selling myself?" or
"I'm an artist. I don't have any idea how to sell myself"
"How do I differentiate myself from others/competitors?"
"I'm a staffer. How can I better position myself for success?"
One of the questions Michael always asks is "If you closed your business tomorrow, would anyone care"? When I heard that, I mentioned to Michael that I thought it would be great if he could appear at our event (knowing we really couldn't afford him).
After several discussions with the IMUG leaders and Michael, we were able to reach an agreement for him to appear at the Media Motion Ball!
This is exciting stuff. Michael York will be kicking off this years Media Motion Ball. You will just love this guy. He's loaded with stories that will challenge you and help us to survive in this 'now economy' and you will have plenty of time after he speaks to pick his brain.
What a great way to kick off this years event. You must realize what a great opportunity this is...to experience Michael York-at no additional charge (thanks to our generous sponsors), just by coming to the Media Motion Ball, where you also get a great 1st class meal, a chance to mix it up with your industry peers and a chance at tens of thousands of dollars in door prizes.
If you haven't signed up and pre-paid yet, I encourage you to do so now!
Best,
Steve Kahn
IMUG Co-Chair
